Make Money On Your Blog
September 29, 2007
Bloggers are great at writing relevant articles and posting topics of interest to attract readers. Utilizing their social networking skills to capture an audience that is often loyal and receptive, but that’s not enough. The missing ingredient is “money”, while some bloggers have monetized their blogs well, others have failed.
A blog that makes money is likely to survive longer than one that does not.  Knowing how to make money from your blog is a key factor in determining its survivability. Blogs that make money are by nature closer to the front of the pack and benefit from the inherent traffic that comes from their natural position in the search engines. A high natural search engine position produces new traffic for a blog, which creates an environment for making money.
A blogger needs to view their blog not only as a publicity medium for their message, but also how to direct the traffic the blog receives. Controlling the traffic of a blog gives the blog owner the ability to profit and grow. Tailoring every element of a blog to make money and directing the profits to the blog owner can make the difference between success and failure of the blog.
Controlling traffic is an art and skill that comes with experience. Utilizing tools like Google Analytics can enhance your understanding of how to control your traffic. Study how and where your traffic comes from to discover your blogs impact on the Internet. Once you have an idea where the majority of your traffic is coming from, put in place a strategy to increase the top 3 sources. Increasing your top 3 traffic sources can be easy once you know what they are. If your blog receives natural search engine placement for certain keywords that are producing traffic, then consider adjusting your blog to be tailored more around those keyword topics. This provides a great head start in the traffic game if executed properly. If your blog is receiving traffic from a particular directory that you submitted to, visit the directory and learn everything you can about it. If they have link commenting or tagging available, ensure your link is properly outfitted to gain even more valuable traffic.Â
Making money on every aspect of your blog is not as simple as some bloggers would have you believe. To make a sustainable income, a blogger’s skills must be diversified and calculated. That doesn’t mean that the less intelligent folks don’t have a chance either, it just means that you need to be prepared and have good timing. Â
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